Vista Land Makes Strides in Sustainability through GreenViron Initiative
Vista Land, the Philippines’ leading integrated property developer, has made a significant step towards environmental sustainability by launching the GreenViron sustainability initiative. This program highlights the company’s dedication to fostering a greener future through responsible development practices.
GreenViron adopts a holistic approach to environmental sustainability, enforcing strict waste segregation and recycling practices on Vista Land developments, converting biodegradable waste into fertilizer and repurposing non-biodegradable materials. The sustainability initiative also combats soil erosion using coconut husk nets to protect waterways and utilizes organic methods like vermiculture to produce natural fertilizer from composted garden waste, decreasing reliance on harmful chemicals.
This sustainability initiative extends beyond immediate environmental measures to cultivate a circular economy within Vista Land communities, enhancing resource efficiency and resilience. These green spaces improve aesthetics and air quality and mitigate the urban heat island effect, resulting in healthier and more livable environments.
Vista Land GreenViron Launches with Tree-Planting Event
The GreenViron sustainability initiative was officially launched with a tree-planting event held in various Vista Land developments such as Aspen in San Jose del Monte, Bulacan, North Commons in Caloocan, Hermosa in Las Piñas, Vidarte in Antipolo, Rizal, Milano and Camella Altea in Bacoor, Praverde and Camella Dasma at The Islands in Dasmariñas, Aviana in Imus City, Allegria and Camella Tierra Nevada in General Trias, Stanza in Tanza, Camella Trece in Trece Martires, Zentria and Pinevale in Silang, and Camella Alfonso in Cavite.
The event began with an impact speech by Division Head Ric Pallesco, stressing the critical role of environmental stewardship and collective action in securing a sustainable future. He also underscored the dedication of the company to innovation and the responsible use of natural resources. Pallesco emphasized the importance of starting with small steps to achieve a monumental goal—rebuilding and restoring our planet.
Vista Land has planted trees in the cities where it has developments, demonstrating its ongoing commitment to the environment and society. Employees, business partners, investors, and homeowners were invited to actively participate, fostering a sense of community and shared responsibility. During the event, seeds were distributed to symbolize the extensive reach and long-term impact of the GreenViron sustainability initiative and to ensure its ongoing growth and impact.
By planting trees, Vista Land enhances air quality, prevents soil erosion, and contributes to the overall well-being of the communities it builds. The trees improve the aesthetic of the locations and play a vital role in creating healthier living environments.
GreenViron was made possible through collaboration with the Villar Social Institute for Poverty Alleviation and Governance (SIPAG), a non-profit organization dedicated to empowering communities and promoting sustainable development. This partnership has further strengthened the initiative, seamlessly integrating business operations with a strong social conscience. Together, they are making significant strides toward a more sustainable and resilient future.
Vista Land GreenViron sustainability initiative exemplifies how corporations can seamlessly integrate sustainability into their core operations. The recent tree-planting event marked the successful launch of this program, inspiring participants to take proactive steps within their communities. GreenViron represents a small but necessary move towards a greener future for the Philippines, demonstrating the potential for corporate responsibility to drive significant environmental change.
Through GreenViron, Vista Land is setting a benchmark for corporate environmental responsibility, showcasing how businesses can rebuild, rehabilitate, and restore a healthier, more sustainable planet—the home we all share.
For more information on Vista Land’s developments nationwide, visit